Overview

Your command centre โ€” the live pulse of everything the engine does for your store. Attributed revenue, orders, active automations and organic growth in one glance, instead of logging into six different apps. The activity feed shows the latest automated actions as they happen, so you always know the engine is working for you.

Attributed revenue
ยฃ
ยฃ182,440
โ–ฒ 18% vs prev 30d
Attributed orders
๐Ÿ›
1,204
AOV ยฃ151
Flows live
โœ‰
31
86,300 messages delivered
Organic clicks ยท 28d
๐Ÿ”
14,210
โ–ฒ 31% from SEO
Variants tracked per day โ€” last 30 days
Recent automation activity
Blog article published โ€” "5 Ways to Style a Satin Hijab"2m ago
New arrival detected โ†’ posted to 7 channels26m ago
Back-in-stock: Satin Maxi Abaya restocked โ†’ 38 notified1h ago
Automation flow performance synced3h ago
AI assistant catalogue re-indexed (412 products)8h ago

Automation Runs

A transparent log of every automated job the engine runs for you โ€” emails sent, products posted, stock checked, data synced. Each run shows its status, how long it took and what it produced, so nothing happens in a black box. If anything ever needs attention you'll see it here first โ€” total peace of mind that the engine is always on, day and night.

#WorkflowStartedDurationStatusSummary
1840blog-publish2m ago14.2sSuccess1 article published
1839new-arrival-publish26m ago38.6sSuccess3 products โ†’ 7 channels
1838back-in-stock-notify1h ago6.1sSuccess38 profiles notified
1837flow-performance-sync3h ago9.8sSuccess31 flows updated
1836assistant-catalog-sync8h ago2m 11sSuccess412 products embedded
1835competitor-scan1d ago41.3sWarning1 of 4 sites slow

Inventory Alerts

Never get caught out by a bestseller running dry. The engine watches stock levels across every variant and flags anything running low or sold out, sorted by urgency. Catching low stock early means fewer lost sales and fewer disappointed customers โ€” so you act before it becomes a problem, not after the revenue is already gone.

Total alerts
โ–ฒ
17
Critical (0โ€“3 units)
!
5
Warning (4โ€“10 units)
!
12
ProductVariantStockSeverityAlert sentDetected
Everyday Jersey HijabDusty Rose2CriticalYes1h ago
Satin Maxi AbayaBlack / 56"3CriticalYes1h ago
Pleated Midi SkirtStone / M7WarningYes5h ago
Chiffon HijabSage Green9WarningNo5h ago
ProductVariantStockDetected
Linen Kimono โ€” SandM / L02h ago
Wide-leg TrousersSize 120yesterday
No oversold variants detected. Oversold = sales exceeded recorded stock; none in the current window.

Inventory Forecast

Know what's about to sell out before it happens. Using your real sales velocity from daily stock snapshots, the engine predicts exactly when each variant will run dry. That lets you reorder at the right moment โ€” never tying up cash in overstock, never missing sales to empty shelves. Smarter buying decisions, made for you automatically.

Critical
!
6
< 7 days left
Warning
!
11
7โ€“21 days
Monitor
โ—ท
28
21โ€“60 days
Safe
โœ“
340
60+ days
ProductVariantStockSells / dayDays leftPredicted stockout
Everyday Jersey HijabDusty Rose23.41dTomorrow
Modal Under-scarf (3-pack)Neutrals183.16din 6 days
Belted Shirt DressSize 12402.615din 15 days
Tie-back Prayer DressOne size882.019din 19 days

Back-in-Stock

Turn "sold out" back into sales. When a previously out-of-stock item returns, the engine detects it automatically and instantly notifies every shopper who wanted it. These are some of the highest-converting messages you can send โ€” the customer already wants the product โ€” so it recovers revenue you'd otherwise lose to stockouts.

Today
๐Ÿ“ฆ
3
Last 7 days
๐Ÿ“ฆ
14
Last 30 days
๐Ÿ“ฆ
52
All time
๐Ÿ“ฆ
318
ProductVariantWasNowDetectedNotified
Satin Maxi AbayaBlack / 56"0601h ago38 sent
Ribbed Knit CardiganOne size024today21 sent
Linen Kimono โ€” SandM / L040today17 sent

New Arrival Announcements

Every new product, marketed the moment it lands. The engine detects new arrivals, writes on-brand captions with AI, and (once you approve) posts them across your social channels with tracking built in. You stay in full control โ€” review and approve before anything goes live โ€” so fresh stock gets in front of your audience without you lifting a finger.

Attributed revenue
ยฃ
ยฃ6,310
Orders
๐Ÿ›
41
Published
๐Ÿ“ฃ
86
Total clicks
๐Ÿ‘†
9,740
๐Ÿง•
Crinkle Silk Hijab โ€” Sea Salt
"New in: our Crinkle Silk Hijab in Sea Salt โ€” soft, breathable and beautifully draped. A limited autumn drop. ๐ŸŒฟ"
๐Ÿงฅ
Bouclรฉ Knit Cardigan โ€” Ivory
"Meet the Bouclรฉ Knit Cardigan in Ivory โ€” soft texture, timeless layering, instant cosy. Pair it with our Satin Maxi Abaya. โœจ"
๐Ÿ‘–
Wide-leg Trousers โ€” Full length
"The Wide-leg Trousers are back in every size. Effortless everyday modest, sorted. ๐Ÿค"
Queued to publish

Blog Engine

A new SEO article written and published every day โ€” automatically. The engine targets the keywords you're almost ranking for, writes genuinely useful content, and links it to the right products so sales get credited back to the article. Over time this compounds into a steady stream of free organic traffic โ€” content marketing that runs itself, with full attribution.

Articles
โœ
28
Published
โœ“
26
Blog orders
๐Ÿ›
38
Blog revenue
ยฃ
ยฃ4,870
ArticleKeywordStatusWordsOrdersRevenue
5 Ways to Style a Satin Hijab This Autumnsatin hijabPublished1,3409ยฃ1,180
Chiffon vs Jersey Hijabs: The Complete Guidejersey hijabPublished1,5107ยฃ920
How to Care for Delicate Silk Hijabssilk hijab carePublished1,2205ยฃ640
Modest Autumn Outfit Ideas for 2026modest outfitsPublished1,4804ยฃ560
The Best Everyday Abaya Styles for 2026everyday abayasPending review1,360โ€”โ€”

AI Shopping Assistant

Your best salesperson, working 24/7 on every page. The on-site AI concierge helps shoppers find the right product, answers sizing and store questions, and recommends what to buy โ€” turning browsers into buyers. Every conversation is tracked, and a built-in holdout test proves the extra revenue it creates: more conversions and fewer support tickets, around the clock.

Chat sessions
๐Ÿ’ฌ
3,180
Shopper messages
โœ‰
11,920
AI-assisted orders
๐Ÿ›
82
AI-assisted revenue
ยฃ
ยฃ12,460
A/B holdout split
โš–
90 / 10
treatment / control
Assisted conversion
๐Ÿ“ˆ
+22%
vs non-chatters
Knowledge base
๐Ÿ“š
34
store answers indexed
Sample conversation
Hi! I need a modest outfit for a wedding under ยฃ120 ๐Ÿ˜Š
Lovely! Two favourites under ยฃ120 that ship today:
Satin Maxi AbayaFlowy drape
ยฃ89
Pleated Midi SkirtStone
ยฃ45
Does the abaya run true to size?
It runs true to size with a relaxed, flowy drape โ€” I’d take your usual size. Want me to add it to your cart?
Recent sessions
SessionCohortMsgsOrdersLast active
#a91fTreatment612m ago
#a8e2Treatment4011m ago
#a8c0Control3122m ago
#a7b5Treatment8140m ago

Customer Tags

Know exactly who each customer is. The engine analyses your full order history and tags every customer by behaviour โ€” repeat buyers, high spenders, first-timers, category preferences โ€” then syncs those tags straight to your email platform. That powers sharper targeting, so the right people get the right message. Better segmentation means higher email revenue with far less waste.

Tagged customers
๐Ÿ‘ฅ
18,420
Repeat buyers
๐Ÿ”
4,910
High spenders
๐Ÿ’Ž
1,180
Profiles synced
โœ“
18,420
Hijab buyers
๐Ÿง•
6,240
Abaya buyers
๐Ÿ‘—
5,110
First-time buyers
๐ŸŒฑ
13,510
Last run
โฑ
Mon 08:30
Top customers by total spend
CustomerOrdersTotal spentSegmentsLast order
Olivia P.14ยฃ2,410VIP Repeat3d ago
James W.11ยฃ1,980VIP1w ago
Aisha B.9ยฃ1,640Repeat2w ago
Daniel F.8ยฃ1,420Repeat2w ago

Automation Flow Performance

The revenue engine, measured flow by flow. See exactly how much each automated email & SMS flow is earning โ€” welcome, cart recovery, win-back and more โ€” with our flows marked separately so you can see the value we add. Full transparency on the automations that quietly drive a huge share of total store revenue, all proven by real attribution.

Managed revenue ยท 30d
ยฃ
ยฃ84,360
across 18 flows
Managed orders
๐Ÿ›
561
Messages delivered
โœ‰
71,900
Whole account ยท 30d
๐Ÿ“ง
ยฃ118,920
Your flows (we manage)
FlowChannelStatusDeliveredOrdersRevenue
Other flows in the account
FlowChannelStatusDeliveredOrdersRevenue

Flow Library

The full menu of automations available to your store. This is the complete library of proven email & SMS flows โ€” the ones already live are marked, and the rest are ready to switch on. It doubles as your growth roadmap: see at a glance what's running and what's still untapped, so no easy revenue is ever left on the table.

Flows in library
โ–ค
23
Live in this account
โœ“
18
Available to set up
+
5
Our custom flows
โœฆ
9
Cart & Checkout Recovery
Abandoned Cart Live

Win back shoppers who added to cart but didn't buy.

Checkout Abandonment Live

Recover started-but-unfinished checkouts.

Browse Abandonment Live

Re-engage product browsers.

Lifecycle & Seasonal
Back in Stock Live

Alert shoppers the moment it returns.

Price Drop Alert Live

Notify on price cuts they care about.

Win-back & Sunset Available

Re-activate lapsed customers; protect deliverability.

Price Drops

Turn every price cut into a targeted campaign. When a product's price drops, the engine records it and instantly matches it to the exact shoppers who care about that category. Those customers get a timely nudge, so your promotions actually reach the right audience โ€” discounts that drive real sales instead of just shrinking your margin.

Drops today
๏ผ…
4
Drops ยท 30d
๏ผ…
37
Customers matched ยท 30d
๐Ÿ‘ฅ
2,140
Events fired ยท 30d
โšก
37
ProductCategoryWasNowDropMatchedDate
Ribbed Knit CardiganTablewareยฃ72ยฃ59โˆ’18%410today
Modal Under-scarf (3-pack)Bathยฃ34ยฃ28โˆ’18%280today
Tie-back Prayer DressDecorยฃ26ยฃ22โˆ’15%190yesterday

Reviews

Build trust on autopilot. The engine automatically asks customers for a review after delivery and tracks every one that comes in against your orders. More reviews mean more social proof โ€” and social proof is one of the biggest levers on conversion. A steady flow of fresh, authentic reviews, without you ever chasing anyone.

Reviews received
โ˜…
2,410
Orders tracked
๐Ÿ›
12,640
Awaiting a review
โณ
980
Review rate
๐Ÿ“ˆ
19%
CustomerProductRatingCommentSubmitted
Emma R.Everyday Jersey Hijabโ˜…โ˜…โ˜…โ˜…โ˜…"So soft, and it doesn’t slip โ€” my everyday go-to."1d ago
Liam T.Satin Maxi Abayaโ˜…โ˜…โ˜…โ˜…โ˜…"Beautiful drape and true to size."2d ago
Sofia M.Pleated Midi Skirtโ˜…โ˜…โ˜…โ˜…โ˜†"Lovely fabric and the perfect length."3d ago
Noah K.Chiffon Hijabโ˜…โ˜…โ˜…โ˜…โ˜…"Gorgeous colour and great coverage."4d ago

Survey Scores

Hear how every customer really feels. A one-tap star rating goes out after delivery; happy customers are routed to leave a public review, while unhappy ones go straight to support before they post anything negative. You catch problems early and amplify the praise โ€” a simple loop that protects your reputation and steadily improves the experience.

Responses
๐Ÿ’ฌ
1,940
Average score
โ˜…
4.6
Low scores (1โ€“3)
!
88
Survey asks sent
โœ‰
10,420
CustomerOrderScoreCommentsSubmitted
Grace H.#10428โ˜…โ˜…โ˜…โ˜…โ˜…"Fast delivery, beautiful."today
Mason L.#10410โ˜…โ˜…โ˜…โ˜…โ˜†"Happy overall."today
Chloe D.#10389โ˜…โ˜…โ˜†โ˜†โ˜†"Box was dented." Alert sentyesterday

UGC Photos

Real customer photos, collected for you. The engine invites happy buyers to share photos of your products in their homes, then gathers and organises the best for you to approve. This authentic content is gold for your social feeds, product pages and ads โ€” free, trust-building marketing created by your own customers.

UGC asks sent
โœ‰
2,180
Web submissions
โฌ†
214
Pending review
โณ
12
Approved / published
โœ“
168
Recent submissions
๐Ÿ–ผ๏ธ
Emma R.
"My everyday abaya look ๐Ÿค"
Pending
๐Ÿ–ผ๏ธ
Liam T.
"Layering season ๐Ÿงฅ"
Approved
๐Ÿ–ผ๏ธ
Sofia M.
"Eid fit sorted โœจ"
Approved
๐Ÿ–ผ๏ธ
Noah K.
"New hijab drop ๐ŸŒธ"
Pending

Referral Programme

Turn happy customers into a sales channel. Every great customer gets a personal share code; when their friend buys, the referrer earns a reward and you gain a brand-new customer at near-zero acquisition cost. Word-of-mouth, made measurable and fully automatic โ€” one of the cheapest, highest-trust ways to grow a store.

Codes issued
๐ŸŽŸ
640
Invites sent
โœ‰
588
Redemptions
๐ŸŽ
96
Referred revenue
ยฃ
ยฃ11,720
ReferrerCodeInvite sentRedemptionsRevenue
Olivia P.OLIVIA-10Yes9ยฃ1,310
James W.JAMESW-10Yes7ยฃ980
Aisha B.AISHA-10Yes6ยฃ840

DM Automation & Attribution

Never lose a sale that started in the DMs. The engine captures every Instagram & Messenger enquiry, adds the person to your email program, and proves the resulting revenue four different ways. Social conversations that used to vanish now become tracked, nurtured leads โ€” the money hiding in your inbox, finally measured and monetised.

DM leads captured
๐Ÿ“จ
412
Marketing events fired
โšก
412
Attributed orders
๐Ÿ›
37
Attributed revenue
ยฃ
ยฃ5,640
Recent attributed orders
OrderCustomerSourceTotal
#10431Ruby A.Instagramยฃ164
#10422Tom B.Messengerยฃ92
#10415Mia C.Instagramยฃ248
Recent DM leads
CustomerChannelLast intentProfile
Ruby A.InstagramProductSynced
Tom B.MessengerSizingSynced
Mia C.InstagramGiftSynced

Ramadan & Eid Campaigns

Your seasonal campaigns, timed to the Islamic calendar automatically — years in advance. Dates are pre-loaded from the Umm al-Qura calendar, so Ramadan, Eid al-Fitr and Eid al-Adha are planned long before they arrive. Nothing sends until you review and approve.

Next season
๐ŸŒ™
Ramadan 2027
Ramadan begins
๐Ÿ“…
~8 Feb 2027
Campaigns scheduled
โœ‰
8
Status
โ—ท
Scheduled
awaiting your review
Scheduled for this season
CampaignTimingApprox. sendChannelStatus
Ramadan Kickoff14 days before Ramadan~25 Jan 2027Email ยท SMSScheduled
Ramadan Reminder7 days before~1 Feb 2027EmailScheduled
Ramadan Reminder3 days before~5 Feb 2027Email ยท SMSScheduled
Ramadan Reminder1 day before~7 Feb 2027SMSScheduled
Eid al-Fitr7 days before Eid~3 Mar 2027Email ยท SocialScheduled
Eid al-FitrDay of Eid~10 Mar 2027Email ยท SMSScheduled
Eid al-Adha7 days before Eid~10 May 2027Email ยท SocialScheduled
Eid al-AdhaDay of Eid~17 May 2027Email ยท SMSScheduled
Dates are pre-loaded from the Umm al-Qura Islamic calendar for several years ahead. This is sample data for a fictional store — campaigns are scheduled for your review and never sent automatically without approval.

Competitor Pricing

Stay priced to win. The engine scans your competitors' public catalogues each week and shows how your prices compare across the market. You'll know instantly if you're leaving money on the table or pricing yourself out of a sale โ€” confident, data-backed pricing decisions instead of guesswork.

Our average price
ยฃ
ยฃ48
Market average
ยฃ
ยฃ54
Our position
๏ผƒ
2 of 5
competitively priced
Sites scanned
๐Ÿฌ
4
CompetitorStatusProductsAvg priceRangevs us
Veil & GraceOK512ยฃ57ยฃ12โ€“ยฃ210+19%
The Modest EditOK388ยฃ49ยฃ9โ€“ยฃ180+2%
Sabr StudioOK274ยฃ61ยฃ15โ€“ยฃ240+27%
Amira LabelSlow196ยฃ50ยฃ14โ€“ยฃ160+4%

SEO Performance

See your search growth in one place. The engine tracks your optimised pages, their keyword rankings, and live search data from Google โ€” clicks, impressions and positions. You can watch rankings climb and prove the value of your organic channel over time: the free traffic source that keeps paying back, month after month.

Total pages
๐Ÿ“„
214
Collections
โ–ค
38
Products
๐Ÿ›
412
Page 1 rankings
โ‘ 
61
Optimised pageTypeKeyword 1PosKeyword 2Pos
/collections/hijabsCollectionjersey hijab4chiffon hijab11
/collections/abayasCollectionsatin hijab6modal hijab14
/products/everyday-jersey-hijabProducteveryday abaya3open abaya8
Total clicks
๐Ÿ‘†
14,210
Impressions
๐Ÿ‘
486k
Avg CTR
๏ผ…
2.9%
Avg position
๏ผƒ
12.4
Top pages
PageClicksCTR
/collections/hijabs3,2104.1%
/blog/satin-hijab-styling1,9403.2%
/products/satin-maxi-abaya1,5102.8%
Top queries
QueryClicksPos
jersey hijab2,1404.2
satin hijab1,3606.1
satin maxi abaya9807.4

Seasonal SEO Rotation

Keep seasonal pages fresh without the manual work. The engine rotates year tokens and seasonal tags across your products, with a preview-then-approve step and one-click rollback for total safety. Your "2025" pages become "2026" automatically, protecting hard-won rankings โ€” set-and-forget SEO hygiene that would otherwise eat hours of someone's time.

Pending
โณ
1
Applied
โœ“
6
Rejected
โœ•
0
Rolled back
โ†ฉ
1
#RotationScannedStatusProposals
72025 โ†’ 2026 tokens142Pending18
6Autumn collection refresh96Applied11

Stock Snapshots

The data backbone behind smarter inventory. The engine records stock levels for every variant, every day โ€” the history that powers your forecasts and back-in-stock alerts. It's the quiet engine that makes the inventory intelligence possible, giving you full visibility of how your stock actually moves over time.

Variants this day
๐Ÿ“ฆ
1,206
Date range
๐Ÿ“…
90 days
Retention
๐Ÿ—„
12 months
Variants per day โ€” last 30 days
Latest snapshot
ProductVariantStock
Everyday Jersey HijabDusty Rose2
Linen Kimono โ€” SandM / L40
Pleated Midi SkirtStone / M7
Satin Maxi AbayaBlack / 56"60

Shopify Webhooks

Proof that everything is connected and secure. This is the live, HMAC-verified event stream from Shopify โ€” every order, product and inventory change flowing into the engine in real time. Each event is verified and stored for audit, so the data driving all your automations is always accurate and trustworthy: the reliable foundation under the whole platform.

Total events
๐Ÿ”—
42,910
Processed
โœ“
42,860
Pending
โณ
4
Errors
!
46
Topic breakdown
TopicReceivedLatest
orders/create12,640just now
products/update9,8102m ago
inventory_levels/update18,2201m ago
customers/create2,2406m ago
Recent deliveries
TopicAPIStatusReceived
orders/create2025-07OKjust now
inventory_levels/update2025-07OK1m ago
products/update2025-07OK2m ago